A few of the stories I’m reading and wanted to share today:
John Zogby’s got a very insightful look into the political trends of retail consumers and dives behind the numbers to make sense of it all. He looks at presidential election polling numbers, the retailers the customers shop at, and how this relates to the retailers’ branding.
J.Crew’s website has had their share of mistakes and downtime lately. Church of the Customer is talking about the apology e-mail that the retailer sent out to their customers and what this means for the company.
Matt at A New Marketing presents a clean, easily digestable definition of what social media is.
.. and finally - Starbucks is offering a $2 discount on iced beverages in the afternoon when you buy a drink in the morning. I think this is a smart move that should drive repeat business throughout the day. Besides that, I’m selfish and now look forward to saving a little bit of money on my second trip to Starbucks every day.
Did you find this post helpful? Then, you should also view these posts:
Someone forgot to merchandise these products in the J.Crew store:
Did you find this post helpful? Then, you should also view these posts:
J. Crew’s IPO today was pretty successful.
Strong interest in the stock priced it higher than originally anticipated (target was $15-17/share, offering price was actually $20) yet the stock still climbed over 25% in first day trading, currently hovering at $25.78 in after hours trading. The IPO raised $376 million, making it the third largest retail apparel IPO in history(after Intimate Brands in 1995 and Saks Holdings in 1996) in history.
Good day for J. Crew, indeed.
Not a bad day for Millard Drexler, who has led the turnaround of the company over the past few years, either. He also has a 22% stake in the company, making him $82 million richer right now (on paper, at least).
Here’s a run down of the coverage: ABC News/Associated Press, Reuters, MSNBC and Bloomberg.
In celebration of today’s IPO, I wore my favorite J.Crew dress shirt to work today. It wasn’t actually planned, it just happened to be the cleanest thing in my closet this morning.
Did you find this post helpful? Then, you should also view these posts:
