Just took a ride to the Freehold Mall, which is the closest Apple retail location. Long line outside the store, snaking it’s way down the center court and avoiding other stores. Probably 75 people in the line when I was there. A second line, with an additional 15-20 people, is located outside of the AT&T store, located just around the bend from the Apple store.
The Asbury Park Press has more on the crowd at the Freehold location. First person got in line at 4:00PM yesterday. Read more from Lines form as gadget fans get ready to scoop up iPhones.
The buzz around this product is building and I’m really interested to see one of thees myself. It’s hard, as a techie, to not get sucked in to the hype around this. From a retail perspective, it’s really incredible to see people who are willing to camp out and spend time to get the product. These are loyal customers, and sometimes, it doesn’t seem like too many retailers or brands have customers that loyal anymore.
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